Creating A Dynamic Facebook Audience

1: From the ads manager click the hamburger (top left) and when it drops down click “Audiences” 2: In the Dropdown click “Custom Audience” 3: When the window pops open click “Website Traffic” 4: In the dropdown click “People who visit specific pages” 5: Include the...

How to create a Facebook offline event

With offline conversion measurement on Facebook, you can track when transactions occur in your physical retail store and other offline channels (ex: orders made over the phone) after people see or engage with your Facebook ad. Link for more info:...